Marketing Executive- Technical Focus

Wow Pianos Limited, a leading acoustic music instruments retailer in Nairobi, Kenya, is in search of a skilled Marketing Executive with a unique focus on both marketing and the technical aspects of our business. As the Marketing Executive - Technical Focus, your responsibilities will encompass the development and execution of marketing strategies, coupled with overseeing the technical side of our music instruments shop. Collaborating with the technical team, you will integrate product specifications into marketing materials, ensuring a seamless fusion of marketing and technical aspects. Providing technical expertise to customers and internal teams, you'll address inquiries related to product specifications and features. Content creation will be a key aspect, requiring the development of technical content for marketing materials, and maintaining accuracy in all communications. Campaign execution will be geared towards highlighting the technical superiority of our products, requiring collaboration with the marketing team to create engaging technical content. A commitment to staying updated on industry trends and technological advancements in music instruments will be crucial, allowing you to provide insights into technical aspects that enhance product positioning.

• University-level education in Marketing, Music, or a related field.

• Proven experience in marketing with a technical focus, preferably in the music instruments industry.

• Strong technical acumen and understanding of product specifications.